How people use technology and its impact on their lives By L M Erazo The impact of the internet In our personal as well as professional/business life, the internet has become indispensable. It is used to accomplish numerous tasks in our day to day lives. It is that infrastructure that lets us order the weekly shop, share our life on Facebook, stream Outcast on Netflix, email our family or friends that live abroad and search the web for the information we need. Internet has been impacting our lives in three different ways: how we learn, work and live. (The Guardian, 2018). How we learn How we work How we live How people use technology Consumers can access information within seconds on an increasing array of devices. Also, consumers' digital habits are changing faster than ever. By 2020, it’s estimated that for every person on earth, 1.7 MB of data will be created… every second. The graphic shows how people use the int...
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How Apple is using the impact People to achieve marketing success.
Best images that demonstrate Apple’s effective use of the extended marketing mix. Apple marketing mix involves the strategies and tactics pertaining to the implementation of a marketing plan. Also, the extended marketing mix indicates how the company matches its business activities to the conditions of the global market for information technology, consumer electronics, and online services. Here is presented a series of images that demonstrate how the company use effectively the extended marketing mix 1. Products . Image 1. This picture shows how Apple has been launching from 2007 to 2019 a wide range of mobiles phones. From the iPhone first generation to the iPhone X, the company have been developing it using new and disruptive technology. Bankmycell (2019) 2. Place Image 2. This picture shows one of the Apple stores in Garden Plaza, New Jersey. Delivery Strategy and Customer-Focussed thinking are the pi...